Your Bankable Brain™BY KRISTI STRAW
A FREE GUIDED DECISION TOOL

That brain of yours.
Let’s put it
to work.

You’ve built expertise people turn to. What could it become next? A paid offer. A fractional role. A business that makes room for more of you.

Find my next bankable move ↗
Set aside about 10 minutes. Bring your possibilities.
Your Bankable Brain™. Kristi Straw holding an oversized calculator and a glass of wine.
Your expertise has possibilities.
Let’s get specific.
PAID EXPERTISE↗PORTFOLIO CAREERS↗FRACTIONAL WORK↗DIGITAL PRODUCTS↗EXPERIENCES
SOUND FAMILIAR?

You have options.
And a decision
you keep putting off.

“People ask for my help. I need to explain what they can hire me to do.”

“I want to build something alongside my current work.”

“People love the experience. How does it lead to paid work?”

“I have several things I’m good at. Which one gets my attention next?”

YOUR BANKABLE BRAIN™

A useful next step.
Something you can use on a Tuesday.

Answer questions about what people seek your help with, what you’ve already tried, and what you want your work to make possible.

01

Recognize an opportunity.

Get a recommendation based on your answers, with a way to think about putting your expertise to work commercially.

02

Take a practical step.

Use the guidance to examine a buyer, an offer, or a direction you want to test. Start with the experience and evidence you already have.

03

Know where to go next.

Receive your follow-up by email, with practical prompts and ways to work with me when you want support.

Show me what’s possible ↗

Free to use. Enter your email in the tool to receive your follow-up.

Kristi Straw speaking at NC TECHKRISTI STRAW • NC TECH
RAINMAKER TURNED MARKET MAKER

“I never considered myself a woman in tech. Until I spoke at NC TECH.”

By then, I’d already built Authentic Authority™ around my expertise. A tool people could use in a keynote, a workshop, or on their own. A way to experience my thinking and stay connected through my own email list.

$167,000in business I attribute to Authentic Authority™

Kristi’s reported experience. Additional opportunities are separate from this figure.

I’m Kristi Straw, a former banking and wealth management executive and the founder of Lighthouse Leadership Consultants. I help people make commercial decisions about the expertise they’ve spent years developing.

The work gets specific: who buys, what you offer, what it costs, and what happens next.

More about Kristi ↗
WHAT THIS CAN LOOK LIKE

Several interests.
Real commercial
decisions.

Nicki wanted to speak, finish her memoir, bring art and business together, and take her expertise into companies.

Our work included her offers, voice, relationships, and experiences, including a Washington National Opera fundraiser and The Voice at the Table.

She hired me again as fractional Chief Strategy Officer for The Action Imperative. We work on what people can buy, who needs it, and which opportunities deserve her time.

A client example of ongoing strategic work. Your starting point may be one decision.

WHEN YOU WANT MY HELP

Bring the decision.
We’ll define the work.

You can start with a focused session or go directly to a larger engagement. The scope should fit what you need.

ONE POSITIONING QUESTION

Trusted Brand Blueprint™

Work on how you explain one area of expertise. Receive a written blueprint with an authority statement, 3 LinkedIn headline options, content ideas, and next steps.

$395 / 45 minutes
See the session & book ↗
A DIRECTION TO WORK THROUGH

A Sprint or ongoing advisory

A career decision. A first offer. Several connected opportunities. Or a leadership decision in your current role.

We agree on the decisions, materials, responsibilities, and investment before you enroll.

Explore working together ↗
WHEN RELATIONSHIPS ARE THE NEXT MOVE

You have something valuable.
Give people a reason to gather around it.

You want to reach customers, deepen referral relationships, or bring collaborators together. If you have a clear purpose and are ready to host, the Rare Rooms™ cohort helps you build the invitation, guest mix, conversation, and follow-through.

Learn to build your own Rare Room™ · $3,500 ↗

Need Lighthouse to design and lead it for your organization? Explore Pinnacle Powered™ ↗

A FEW THINGS TO KNOW

Before you begin.

Is this for me if I already have a business?

Yes. Bring the opportunity you’re considering now: a new offer, a different way to deliver, an experience, or another use for expertise people already pay you for.

What if I want to keep my job?

You can explore paid work alongside your existing role. Your current responsibilities, time, and income needs belong in that decision.

What happens after I finish?

You’ll see a recommendation based on your answers. When you complete the tool with your email, the follow-up includes practical prompts, examples, and relevant paid ways to work with Kristi. You can decide what fits.

Does completing the tool include private advice?

Your result is based on the answers you provide. Individual review, working sessions, and implementation support are paid engagements with an agreed scope.

YOUR BANKABLE BRAIN™

What could your
expertise become?

Give the idea you keep coming back to 10 minutes.

Find my next bankable move ↗

A risk a day keeps regret away.
Kristi